E-commerce market сontinues to develop very rapidly, in spite of world economic crisis and other negative effects. According to eMarketer research, average growth rate in the world is 18-20% per year, that is 10-12% of all retail sales in countries with advanced economy. And according the numerous forecasts this number will increase up to 20% in next few years. So it’s fatally harmful for companies of this segment to ignore modern trends and disclaim the importance of investing in the digital development.
In the following article I’d like to share my experience of creating custom variables and filters in static blocks, including further configuration. (more…)
(based on David Deppner’s presentation on MagentoLive UK 2016)
Let’s speak about business prospectives of migrating from Magento 1 to Magento 2. There has been a lot of talk from developers about the technical issues involved in these migrations. There is been a lot of talk from the sales and marketing people about how great Magento 2 is. And I want to discuss this issue a little bit from the merchant and business prospectives, some things that you might be considering about win to upgrade, questions about what the risks are and the trade-off between risks and rewards. (more…)
Here is a small tip on how to call CMS static block on the homepage with a specific .phtml template in Magento 2.
Magento 2 provides convenient way to install module via composer. But what if you got from the extension provider a zip-file with the basic codebase? In this case you need to install it to your store, without using Magento Connect manager. Just follow these simple steps to perform installation easily: (more…)