Newsletter is a mass publication about a topic of interest to subscribers. It is considered as one of the most powerful and affordable marketing tools. In case of Magento Newsletter it is not just affordable, but completely free. If you decided to use it, this article is for you. (more…)
Author: Andrey Dubina
In order to offer your clients a customizable group of products, you can create a Bundle Product. This is a separate product that consists of several product options. You can sell simple and virtual products as parts of a Bundle Product.
Before creating a Bundle product you need to have at least several options of products from which to create a Bundle.
A grouped product is made of multiple independent products that are presented as a group. Each product in the group can be purchased separately or as a part of the group. Using grouped products you can sell multiple articles as a whole. Let’s say you sell cameras, camera bags and camera stands. You can either sell them separately or present as a group. When you present them as a group, you augment the chance that you will sell all three of the products. (more…)
A configurable product is a widely used type of product. It looks like a regular product but in addition it has a possibility to choose between options that are located in the drop-down list. Each combination is a unique Stock Keeping Unit. It is possible to track each product variation in the store. (more…)