How are you doing this week? Have you brought any smart/user-friendly/time saving/good-looking feature to your store? It’s not a question out of curiosity: businesses struggle to win everyday battle with rivals and they have to adopt innovations promptly to be one step ahead of others.

If you haven’t upgraded your store functionality or design this week yet, visit our Prestashop and Magento stores and get one of our freshly released add-ons.

Magento Cinnamon Mobile Theme will decorate furniture and antique stores with a good taste of luxury and add subtle savory flavor to online coffee shops. Besides, it is running on various mobile platforms like iPhone, Android, Windows Mobile, Blackberry and others.

Prestashop Download Assistant collects all downloads statistics of the user at one place and allows admin and customers manage downloadable products easily via backend and front office.

Have a nice weekend with BelVG products that work when you rest.

Search is an integral component of any eCommerce project. The more efficient it is, the better seller’s business is doing. Search significance is proven by a huge success of Google – a company that provides relevant answers for user requests. Today we will examine technical features of Prestashop search and share details, available for average users.

Back Office -> Preferences -> Search part is configured by users and provides opportunities for search to be adjusted flexibly.

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We continue posting series of blog articles, dedicated to our clients and their businesses, operating on BelVG extensions. We strongly believe that success of any eCommerce development company is determined by the amount of profit, gained by store merchants. So we dig deeper to find out, whether our customers are satisfied, and then share their answers with you.

My today’s interviewee is Marilyn Francis – the owner of a Crabtree & Evelyn store in Niagara-on-the-Lake in Canada, which sells high quality bath & body products. She has found BelVG through the Magento Connect, and since that time we have done a pretty good work together. As far as she lives in Canada, I was worried of how we could manage to meet up for an interview due to 7 hours of time difference between us. It turned out we had no problems at all in contacting each other. In fact, I was impressed by her eagerness to explain things in details and give very profound answers. This is a chat we had with Marilyn Francis.

I.T. When did you start your business and how did you come up with the idea of launching it on Magento?

M.F. Our website has been in operation for 5 years.  It was first started using ZenCart, but as the business grew, my requirements expanded. I decided that a more flexible development platform that was SEO optimized was a better long term direction. After researching different options I decided on the Magento platform.

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The weather brought us a real pleasure this week. No rain showers, mud or quirky wind, blowing in the face. Today it’s warm (25°C or 77°F) and nice here in Belarus, and we, northern guys, enjoy it a lot. Our good mood influenced everything we have been doing this week, and is reflected mostly in our development. Take a look at what we have recently released.

Prestashop Re-order supports changing product attributes (color, size, type, etc.) right on the shopping cart page. Customers won’t need to refer to the product page to make changes in their orders. All product configurations are changeable in the shopping cart now.

Magento Socializer Like and Share became even more social. We constantly add more and more social services for stores to be integrated with. Now it’s time for Pinterest. Pin It button will be displayed for users to pin products to their virtual Pin board and share them with friends.

Have a nice weekend with BelVG products that work when you rest.

Assuming that Rothschild and later Winston Churchill were right saying “who owns the information – that owns the world”, you are committed to be aware of major eCommerce events to outperform rivals. Most likely you are a busy person, who runs stores or develops extensions and sometimes doesn’t have enough time to monitor latest happenings in the eCommerce area.

I have created a virtual sheet of recent news, announced earlier this week, that you may find useful.

Facebook launches Offers Coupons for online stores. Businesses will be able to deliver discount options, available to their fans via news feed, ads and Sponsored Stories. Along with the text teaser customers will see the Get Offer Code button. Upon pressing it, they will receive the code on the relevant email address.

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